Jon Goodman

5'10" freshman guard on Duke's deepest single Krzyzewski freshman class (1986-87 — eight freshmen, not matched again until 2017). One season, ten games, twenty minutes, six points. Now Montana's first and only Certified Private Wealth Advisor, founder of Bozeman-based JCG Advisory Partners (since 2001) and the personal finance app millionaireME. The Brotherhood Coach K built reaches the Gallatin Valley.

Guard5'10"1986–87
Member of Mike Krzyzewski's eight-man Duke basketball freshman class of 1986-87 — the deepest single freshman class Krzyzewski carried at Duke, a number not matched again until the 2017-18 season • 5'10" Guard (per Sports-Reference) • Freshman 1986-87: 10 G, 2.0 MPG, 20 total minutes, 1-of-7 FG (14.3%), 0-of-3 from three (the first college season the NCAA used the three-point line), 4-of-5 FT (80.0%), 6 total points • Team finished 24-9, won the ACC regular season at 9-5, reached the Sweet Sixteen, lost 88-82 to eventual national champion Indiana under Bob Knight in New Orleans • Senior point guard Tommy Amaker won the inaugural National Defensive Player of the Year award • Goodman was not on the Duke basketball roster after his freshman year • Duke undergraduate degree, Class of 1990 • Georgetown University MBA • Stanford University certificate in Writing • University of Chicago Booth School of Business certificate in Private Wealth Management • Series 66 license; long-standing member of the Investments & Wealth Institute; Certified Private Wealth Advisor (CPWA®) designation — Montana's first and only CPWA-designated advisor • Founder and Managing Principal, JCG Advisory Partners (established 2001, headquartered in Bozeman, Montana at 389 South Ferguson Avenue, Suite 219); the firm specializes in private wealth advisory for high-net-worth individuals, families, and foundations across the Intermountain West, with focus on risk and portfolio management, tax-aware investing, and goal-based financial and estate planning • Founder, millionaireME — a personal finance app to help users at all income levels reduce debt, build emergency savings, and invest toward both short- and long-term financial goals • Career path through LPL Financial and Independent Financial Partners before founding JCG • Author of the regular firm newsletter "Advice for the [Good] Life" • Twitter/X: @JonCGoodman; Instagram: @joncgoodman • Lives in Bozeman, Montana with his wife Ceci and their five children and two grandchildren; an avid outdoorsman who explores the Gallatin Valley with his family
Now: Founder and Managing Principal of JCG Advisory Partners, an independent private wealth advisory firm in Bozeman, Montana that he established in 2001. Montana's first and only Certified Private Wealth Advisor (CPWA). Also the founder of millionaireME, a personal finance app for users at all income levels. Lives in Bozeman with his wife Ceci and their five children and two grandchildren. Duke undergrad, Georgetown MBA, Stanford writing certificate, University of Chicago Booth Private Wealth Management certificate. One season on Duke's basketball roster as a 5'10" freshman in 1986-87 — the deepest single freshman class Coach K ever carried at Duke until 2017.

Jon Goodman arrived at Duke in the fall of 1986 as a member of the freshman basketball class that, by available documentation, was the largest Mike Krzyzewski would carry at the school for the next three decades. Per a Duke Chronicle story in 2017 on the walk-on signing of Mike Buckmire, Duke had not carried eight freshmen on its men's basketball roster since 1986-87 — Jon Goodman's freshman year. The class was crowded. Tommy Amaker was a senior playing his final season as the All-American point guard. Danny Ferry was a sophomore moving toward the All-American status he would earn two years later. Quin Snyder was a sophomore guard. Billy King was a junior wing. The team had just lost the 1986 national championship game to Louisville the previous April and was about to launch what would become a string of five consecutive Final Four appearances starting the next year. Coach K's program in October 1986 was at the cusp of becoming the elite recruiting machine it became.

Jon Goodman was 5'10". The available public record does not document where he grew up, where he played his high school basketball, or how he ended up on Coach K's freshman roster — whether as a recruited deep-bench guard or as a walk-on. What the record does say is that he played in ten games as a freshman during the 1986-87 regular season, averaged two minutes a game, attempted seven field goals across the entire year and made one of them, shot 80% from the free throw line on five attempts, and turned the ball over seven times in his twenty total minutes of college basketball — a turnover every three minutes of game time, which is what happens to a freshman in mop-up minutes in the ACC. He scored six total points across his entire college basketball career. He is on the roster of one of the deepest single freshman classes Mike Krzyzewski ever carried at Duke.

Sources

All quotes are sourced from published interviews and reporting.Read about our research methodology.

millionaireME — Jon Goodman's personal finance app

Jon Goodman is the founder of millionaireME, a personal finance app designed to help people from all walks of life reduce debt, build emergency savings, and invest toward both short- and long-term financial goals. The premise of millionaireME is to translate the financial coaching that JCG Advisory Partners provides to high-net-worth clients into a mobile tool anyone can use to build long-term financial security on a regular salary. The app's mission — turning users into the millionaires of their own future — is itself the work of supporting financial literacy in the broader population.

Donate to millionaireME